Riejunio is the brainchild of former Blue Chip All American athlete Harie Robinson. Harie attended Georgia Tech on a full athletic scholarship and graduated from Piedmont College with a degree in business administration. That knowledge and years of experience gained from Macy’s South at both the store and corporate levels allowed Harie to understand the business, fashion, and trends that drive the market.

Riejunio seeks to buck those trends by providing consumers with classic, upscale denim and tees that are timeless in style and quality. Supporting the company’s mantra “The Renaissance of Art and Fashion,” Harie manages House of Fresh, which is owned by multi-platinum, Grammy award winning producer Drumma Boy, and he partners with various artists including R&B stars Dru Hill and 50 Cent. Riejunio has partnered with Eye de ology Optical, 2 Live Stews, and Automotive Rhythms. Riejunio displayed its line in the Style Suite at the BET Hip Hop Awards and designs custom boxing gear for newly crowned IBF North American Heavyweight Champion, Cedric “the Boz” Boswell. Launching its line of Barackaware, Riejunio was one of the few selected as official vendors at the Democratic National Convention in Denver.